Open to students, professionals and enthusiasts, the 19th edition of the BraunPrize challenges creative minds to envision the extra in the ordinary. It can be something that changes the quality of your life or the world, simple or complex, big or small, physical or virtual… We are looking for the solutions that are better by design and ideas that appear obvious and even extraordinary in hindsight.
Our everyday is becoming an artificial environment of architecture and technology and while it seems that the quantity of products around us is constantly increasing, their level of quality, both in execution and thinking, is not. We surround ourselves with things we don´t really value, instead of focusing on fewer but better solutions that contribute to our lives. With this in mind, the BraunPrize 2015 is looking for product ideas that are extraordinary.
What is your extra in the ordinary?
Further information about the 2015 competition is available on www.braunprize.org
. The online registration and upload function will be live for project submissions from January 30 – May 10, 2015.